In a world full of towel brands, shapes, and sizes, it may seem difficult to find the product that suits your style. However, keep in mind that not all towels are created equally.

If you want to be recognized for the hard work you’ve put into bringing your resort, hotel, Airbnb, or any other type of establishment to the next level, you’ll need to pay close attention what your guests are asking for—and they are, more often than not, asking for top of the line amenities, accessories, and necessities! Want to know why you should order luxury bath towels before your next shipment comes in? Here are seven simple reasons why you should splurge:

1. Treat Your Guests: Improve Customer Satisfaction

We know. You want your guests to be happy. This is a critical factor in the hospitality industry.

Increasing customer satisfaction can be done in a number of ways. Whether that means offering continental breakfast or splurging on the comfortable mattress toppers, your guests want to experience—and rate—all aspects of your services.

Bath towels are no exception. They can’t be happier than when they stumble upon a perfectly plush, incredibly cozy luxury towel. No cheap imitations, here!

2. Reputation & Popularity

We know that, as an establishment, you take your reputation very seriously. And, as result, you need to be informed about the reputation your brand has. What better way to offer a representation of your reputation than with a Boca Terry luxury bath towel?

In this industry, your reputation can (and likely does) affect your popularity. We have seen it time and time again: some businesses that do not fare well under the pressure of negative online reviews. That’s part of why you want to avoid these reviews in the first place!

Well, think positively. Offer a better experience to guests, and will offer less opportunity for angry guests to maim your reputation and standard you’ve set for your establishment (it’s true—we have all had unhappy customers at one point or another). If you have upset a guest along the way, don’t be shy to right your wrong and make it up to that client. It can go a long way.

3. Higher Standards

You know that “standard” amenities don’t meet your standards. That is why luxury towels are the right move to make. They address and display your establishment’s standards from the start! Your guests will understand that you have their best interest in mind when they experience your luxurious, high quality amenities.

4. Increased Appeal

When you offer top of the line amenities, your guests will want to get their hands on them. And, when your guests tell their friends about your great place, they will also want to come experience it for themselves.

When you are labeled as a company that uses luxury brand accessories, your appeal will go up astronomically. People love luxury and want to be treated special. Therefore, a company that works under this initiative is more appealing than companies using bargain brands.

5. Elevated Comfort

Because Boca Terry sources top quality materials from across the world, you can be sure that your guests will love the comfortable feeling of a Boca Terry towel against their skin. Soft, plush, and extremely high quality, our products come out on top when it comes to luxury wholesale brands.

Our towel collections are made from 100% combed cotton terry, meaning they are the best of the best. We do not cut corners when it comes to quality and manufacturing. Because we are involved in the entire manufacturing process, you can be assured that our towels are of the top quality, allowing your guests to experience the best comfort there is.

6. Affordability

As previously stated, we are hands on throughout the manufacturing process. Because we take full ownership, we are able to cut out the middlemen, meaning that we offer luxury products at an affordable price. Therefore, our products are a great value!

7. Durability

Because we use and manufacture top of the line quality, our products are durable. That means that they will last much longer than many bargain brands, making them a valuable investment for the future of your business.

Our Collections

Boca Terry features two luxury towel selections for you to choose from:

• Sunny Lane Collection. This classic set of bath towels is highly absorbent and made from top quality materials.
• Resort Collection. The Resort Collection is elegant and classy, perfect for providing a luxurious experience.

Luxury is Just a Call Away

If you are ready to bring your hotel to the next level, then it’s time to stock up on luxury towels! Contact us today to receive a quote or to place an order.